Gucci Raises The Bar For Its Timepieces

Gucci raises the bar for its timepieces with the launch of Grip, accompanied by updates of the G-Timeless and G-Timeless Contemporary lines.

- Tan Siok Hoon

If you are in favour of the Alessandro Michele-led fashion renaissance at Gucci, then it is very likely that the current trove of Gucci watches would hit the sweet spot for you.

Founded in Florence in 1921, the Italian luxury fashion label began designing, developing and manufacturing watches in the early ’70s to create the world’s first “fashion” watches. Gucci watches have always been Swiss-made, holding sway for their innovative design, quality and craftsmanship. Above all, they are sought after for a unique and creative mix of traditional elegance and contemporary spirit, wrapped irresistibly around iconic House emblems.

At Baselworld 2019, Gucci Timepieces and Jewelry made a splash with not one but two stands in the main hall dedicated to its myriad of novelties. One of the stands, a glass-encased conservatory replete with eclectic furnishings and a mini garden, housed a multitude of displays featuring the star timepiece called “Grip”. Inspired by the skateboarding culture, the timepiece’s snug fit around the wrist references how trainers stick to a skateboard’s grip tape.