This is where museums enter the picture, especially since mechanical watchmaking has been recognised by UNESCO as an intangible part of our collective cultural heritage. Of course, this covers much more than Swiss watchmaking, but the official UNESCO listing only covers Swiss and French mechanical watchmaking and art mechanics. Regardless of how you feel about English, Japanese, German and US watchmaking - to say nothing of a number of other countries - it is certainly a fact that Swiss museums of timepieces are the best in the world. We have been to some of them and can attest to their quality. The very best must be the Patek Philippe Museum in Geneva, which is really saying something because you expect such institutions to be state-owned. For some context, imagine if the Louvre were owned by Banksy.
KEY REFERENCES
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DARING VENTURE
Tudor partners Swiss Watch For New Boutique at The Exchange TRX.
GEEKING OUT
The biggest artisanal watch enthusiasts gather in Singapore for a weekend unlike any other in our region of the world.
INDEPENDENCE DAY
Once seen as niche players, independent watchmakers are increasingly visible within the industry as reflected in this year's edition of the Grand Prix d'Horlogerie de Genève.
DYING OF THE LIGHT
Hamilton updates the Khaki Field Murph once again, this time with a sparkling new white dial and a robust stainless steel bracelet.
OPEN SECRET
Ernest Borel left no stone unturned when creating the Grandeur Skeleton duo.
GOTHIC INSPIRED
Ernest Borel's Grandeur Big Date leans into the famed European architectural movement.
LIGHT TOUCH
Maurice Lacroix adds ultra-light titanium options to their ever-expanding Aikon collection.
LAST WORD
Longines introduces a smaller version of the Spirit Zulu, this time in titanium.
RACING PEDIGREE
Bell & Ross brings the worlds of motoring and aerospace together in the BR-X5 Racing.
AUTUMN HUE
Grand Seiko continues its celebration of the 20th anniversary of Calibre 9R with the limited edition SBGA499.