“With ‘What Makes A Man’, we are exploring the brand’s legacy in today’s context, by projecting the initial vision of the founder onto the world of today – and the future. There is fashion, of course, but we are trying to tell a story in addition to it.
“Today, if you want to have a conversation with the people who are interested in a brand, or its potential customers, you have to be honest. This is why we don’t speak about any subjects that we don’t relate to, and also why we don’t want to attach any labels onto the brand if it was never so. The idea is to open up, and show who we truly are.
Esta historia es de la edición Issue 157 de August Man SG.
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Esta historia es de la edición Issue 157 de August Man SG.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
OPEN HEART, OPEN MIND
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How To Make A Hit, According To Messrs Yu And Waititi
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How To Impress Your (Potential) Father-In-Law
My only credential is that I am the first born and only daughter of a very loving man.
A Painless Way To Say Goodbye
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BOYHOOD HERO
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ONE OF 2024'S MOST UNEXPECTED GEMS IN THE EV MARKET, THE ZEEKR X DID NOT SET OUT TO WIN THE SPECS RACE, BUT IT CERTAINLY APPEALED TO SOMETHING DEEPER IN US.
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Morning Routine, Upgraded
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