How Knot To Celebrate
Brunch|September 02, 2023
The Indian wedding is bigger and fatter than ever. It doesn't have to be. But who's gonna tell their folks?
Sneha Krishnan
How Knot To Celebrate

Looks like the Indian wedding has gained back all the calories it shed in the pandemic. It's big and fat once again. In November and December 2022 alone, Indians spent ₹3.75 lakh crore on weddings. Rokas, roces, haldis, hennas, sangeets, bachelor parties, nuptials, nikaahs, destination receptions, and chauthis were anyone could see on Instagram.

This season, there isn't even a pandemic to blame. WedMeGood's Annual Wedding Industry Report for 2022-23 finds that the average number of wedding functions is 3.5 up from 2.1 last year. Wedding-related events have spilled out of banquet halls to bars, boutiques, neighbourhood cafes and salons. Congratulations. But calm down, maybe?

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