From keeping music playing with the screen locked to the additional launch of YouTube Premium, here’s what’s on the table
YouTube’s music streaming app YouTube Music has finally made its big India debut. The ‘made-for-music’ app and web player offers official songs, albums, thousands of playlists and artist radio from Indian and international artists, as well as access to YouTube’s tremendous catalog of remixes, live performances, covers and music videos that aren’t available anywhere else. In addition, the app organizes and personalizes content for each user.
“India is where the multi-lingual music scene thrives,” said Lyor Cohen, Global Head of Music at YouTube, in a statement. “It’s interesting to note how Indian artists have consistently claimed top spots over the last few months in the Global YouTube Top Artists chart. With YouTube Music, we are hoping to bring the best in global and Indian music to millions of fans across India, and give them an immersive music experience, with the magic of music on YouTube.”
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