The pioneer of low cost air travel in the country, Capt G R Gopinath, is on his second innings with Air Deccan 2.0. AJAY AWTANEY, who flew from Mumbai to Nashik recently, finds out how different the new Air Deccan is.
Air Deccan, the original low-cost carrier of India, recently took wings again. Launched in 2003 for the first time, the airline has a totally different operating model in the new launch, but some things remain the same: Captain Gopinath’s ambition to connect India beyond the metros, and the iconic one rupee tickets which unleashed yield management in India.
Air Deccan 1.0
In keeping with the agenda, the first time around, Deccan started flying to airports such as Hubli on ATR 42 aircraft, an agenda which quickly got sidetracked in competing with the full-service carriers on trunk routes. Deccan quickly leased a couple of Airbus A320 aircraft and ordered 30 jets, along with 30 ATRs to keep connecting India.
On the trunk routes, the airline offered a fare that was usually about 30 percent lesser than full-service carriers, quickly gaining market share to become the third-biggest carrier in India in 2006. Deccan ensured it spread fast, operating 69 stations within the first five years.
One of the biggest contributions Deccan made to Indian aviation was yield management and a true low-cost airline. Being the first LCC, it priced tickets across the spectrum with cheaper prices if you booked long before the day of travel and more expensive pricing as you booked closer to the travel date.
Esta historia es de la edición February 2018 de Cruising Heights.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición February 2018 de Cruising Heights.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
Jets, Tech, And Green Goals
The key themes at the Farnborough International Airshow 2024 revolved around innovation and sustainability. Sizeable aircraft orders, advancements in eVTOL technology, and a strong commitment to environmental goals underscore an industry that is not only rebounding from past challenges but also setting the stage for a more sustainable and technologically advanced future, reports ATUL CHANDRA.
FREIGHT IN FLIGHT
In 2023, Indian airports handled over 3.15 million metric tonnes of cargo, with international freight dominating. As the sector aims to meet the government's ambitious annual target of 10 million metric tonnes (MMT) by 2030, this goal will require dedicated freighter aircraft, technological integration, infrastructure development, and regulatory improvements, among other things. By JAIDEEP MIRCHANDANI, Chairman, Sky One
ELEVATING PASSENGER EXPERIENCES
Panasonic Avionics Corporation is setting new standards in in-flight entertainment and connectivity (IFEC) with the launch of its state-of-the-art software design and development facility in Pune, highlights
CAUGHT IN PAPER JAM
Despite rapid digital advancements in passenger air travel with the airline market expected to surpass $35 billion by end of this decade, the air cargo industry remains bogged down by outdated legacy systems, impeding progress in efficiency and real-time tracking. A special report by
PITCHING FOR SUPPORT
India's air cargo industry is gearing up for a major transformation, aiming to nearly triple its capacity by 2030. Current infrastructure handles about 6.5 million tonnes, but meeting future goals will require significant investments to expand capacity, streamline operations, and adopt cutting-edge technologies. Industry leaders at a recent ACFI Annual Conclave emphasised the need for strong government support to overcome challenges, urging policymakers to address operational constraints and improve connectivity, reports
BATTLE FOR THE SKIES
As India's international air traffic experiences significant growth over the past few decades, the competition between Air India and IndiGo intensifies. Vistara's merger within Air India and the significant aircraft orders position the combined entity as a formidable player, while IndiGo's ambitious expansion plans and international focus set the stage for a competitive future, analyses
"We Aim to Bridge the Training Gap in Indian Aviation"
In a candid conversation with CRUISING HEIGHTS, KHUSHBEG JATTANA, General Manager India of Simaero, discusses the strategic timing of Simaero's entry into the Indian aviation market. He addresses the challenges posed by existing pilot training programmes from major airlines like Air India and IndiGo, and elaborates on Simaero's plans to complement these efforts with state-of-the-art training solutions. Jattana also sheds light on the potential growth in the South Asian region and the company's vision for the future.
POWERING UP
Urban Air Mobility providers are accelerating their eVTOL development programmes, reports
Transforming Air Traffic Control Training: CAE's Cutting-Edge Approach
In this interview, MARIE-CHRISTINE CLOUTIER, CAE's Vice-President of Performance, Strategy, and Marketing, discusses CAE's air traffic control training program. Highlighting strategic partnerships, advanced technologies, and global initiatives, the interview reveals how CAE addresses the growing demand for skilled air traffic controllers and flight service specialists. From their dedicated Montreal facility to expanding efforts across the globe, CAE is committed to providing tailored, state-of-the-art training solutions for the aviation industry's future.
POWERING A GREEN FUTURE
FIA 2024 witnessed a growing order book for aircraft engine manufacturers and provided important insights into the development of sustainable powerplants.
