Crests Of Digitization In 2018

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Leader Business leaders in the country are cognizant of the power of technology, making it a boardroom consideration, leading the pack of tech trends is Cloud adoption by SMEs, Enterprise Mobility, and advent of new CXO roles like the Chief Digital Officer

With 2018 finally here, it’s time for organizations to strategize for the latter half of the current fiscal. India will continue to witness a wave of digital business transformation that is generating new prospects for enterprises across every industry. Business leaders in the country are cognizant of the power of technology, making it a boardroom consideration. Every budget has an IT component, every campaign has an IT dimension, and all business decisions have IT at its core.

Beyond smartphones and tablets – we have seen the emergence of pay-as-you-use services on the internet, growing use of social media in life and at work as well as the elevation of the science of analytics as the root of all intelligence. Truly social, mobile, cloud and big data / analytics have disrupted every business value chain that has ever been set in place.

In this environment, we see four broad trends – which will significantly strengthen in 2018.

ADOPTION OF DIGITAL AND SOCIAL BY ENTERPRISES