.In her interview, Shaurya talks about fashion trends and sustainable fashion!
You hold a degree in economics and have worked for analytics, Being in a totally different field how did you plan to take up fashion blogging and started your YouTube channel
I have a degree in economics and I worked in the field of analytics for about a year. But my love for fashion and my passion for styling goes back to my childhood days. I’ve always been that kid who would design her own outfit from scratch, beautiful family functions or even my own birthdays so I’ve always been that passionate about fashion and styling. And, That was the basis of the idea of creating my own YouTube channel or creating my own page on other social media platforms.
I actually wanted to create a community and make a platform wherein I could put across my ideas and my opinions about fashion, about how I style things, about my personal style to people. And at that point of time, there was no there was no better platform than YouTube or Instagram or Snapchat, Twitter, Facebook. So that was the idea to create my own community, which is why I started my own YouTube channel.
“I had been interested in fashion since childhood. But the idea of making a career in fashion wasn’t particularly appealing to my family.” But as of today, you have 2 home-grown brands by you “Aryam “ and “Shaurya Sanadhya Label”, Tell us you’re the philosophy behind them and also how do you manage them along with being an influencer
Yeah, so that is true the entire idea of creating a career or making a career in the field of fashion. Basically, as a social media influencer, it was not very appealing to my parents.
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