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They reminiscence over you

Auto Today|May 2024
Can Kinetic Green find the same kind of success Kinetic did with the original Luna? We took the E Luna out for a spin to find out
- Abhinav Jakhar
They reminiscence over you

Nostalgia can be a very strong emotion for the most part, especially when it is motoring-related. Now, those of a certain age, who were lucky enough to own it at the time, will remember the name Luna. Yes, I'm talking about those spartan little 50cc and 60cc mopeds from back in the day. If you're not that old, a brief history lesson is in order. It was 1972, Seeta Aur Geeta and Pakeezah were the talk of the town when it comes to cinema and in the streets, it was the Luna.

It was a cross between a bicycle and a motorcycle created by the Pune-based Kinetic group, which was a part of the Firodia family business. The idea was to create an affordable form of transportation that can appeal to a number of different kinds of individuals. In that respect, Kinetic group succeeded. It's famous advertisements, some of which featured the likes of stars like Smita Patel and Shabana Azmi, are looked back on fondly.

Now, there's a whole new avatar of the Luna, and as most would've predicted, it is an electric version. Kinetic Green, which is the same company but with a new name, has decided to call it E Luna, which feels appropriate. So, does it stand a chance in the hotly contested electric scooter segment in India? We took it for a spin to see what’s what.

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