Intentar ORO - Gratis
The Inspirational Journey of Saurav Lohani
Outlook Business
|August 2024
BUILDING A PR POWERHOUSE
-
From the vibrant streets of Gaya, Bihar, to the bustling heart of India’s PR industry, SauravLohani’s journey is nothing short of motivational. As the ideologue behind Global PR Connect (GPRC), Lohani is not just participating in the realm of public relations and marketing—he’s leaving an impact with every growing step. With an innovative vision and unyielding determination, Lohani has built GPRC into a powerhouse, delivering unparalleled results and establishing a brand that commands trust and respect across a spectrum of industries. His story is one of relentless pursuit, groundbreaking achievements, and an unwavering commitment to excellence, positioning him as a true luminary in the world of paid PR and marketing.
Lohani started his career in the PR industry in 2016 with Perfect Relations, where he started grooming himself with experience. His passion for the field and the keen understanding of market dynamics brought him to Value 360 Communication; after that, there was no stopping him. However, his entrepreneurial spirit could not be contained for long. Having in him the urge to do something different and effective, Lohani launched his own startup, Proficient Communication, where he showcased his exceptional talents and was quite successful for two to three years.
Esta historia es de la edición August 2024 de Outlook Business.
Suscríbete a Magzter GOLD para acceder a miles de historias premium seleccionadas y a más de 9000 revistas y periódicos.
¿Ya eres suscriptor? Iniciar sesión
MÁS HISTORIAS DE Outlook Business
Outlook Business
Coffee Meets Comfort
A quick-service restaurant chain, Nothing Before Coffee, is redefining how small cities and towns experience the café culture
3 mins
May 2026
Outlook Business
Tapping the Bathroom Space
From a small unit in Delhi's Walled City to eight plants now, Jaquar has banked on growing consumer demand to expand its portfolio and footprints
4 mins
May 2026
Outlook Business
Labour Pangs
As inflation rises and wages stagnate, India's contract workers are struggling to survive. Protests across industrial hubs reflect growing frustration over low pay and job insecurity
4 mins
May 2026
Outlook Business
An Unlikely Shock
A new research paper finds that districts that were more exposed to contraction in microfinance lending experienced a decline in education
4 mins
May 2026
Outlook Business
The Sound of Success
A game of pickleball or cricket with family and friends is a simple but fun way to reset and recharge for Pocket FM's co-founder and chief executive Rohan Nayak
2 mins
May 2026
Outlook Business
AI can improve production of solar and wind power
Priya Donti, assistant professor, MIT, and co-founder and chair of the non-profit Climate Change Al, talks to Nabodita Ganguly about how AI can help fight climate change, collect data for climate-tech start-ups and more. Edited excerpts
3 mins
May 2026
Outlook Business
Decoding Capital
Capital of many stripes-with varying risk appetites and return expectations- is entering different layers of India's nascent AI data-centre ecosystem
5 mins
May 2026
Outlook Business
'Next Decade will be About More Ways to Work'
Sashi Kumar, managing director, Indeed India talks about five shifts that will define India’s recruitment sector in the next decade and how hiring will become more transparent
1 mins
May 2026
Outlook Business
No Exit?
PE investors in India's IT services are taking a hard look at their portfolios as IPO markets turn selective and AI disrupts the sector
5 mins
May 2026
Outlook Business
Conscious of growth, but not at the cost of the brand
After a record year, Santosh lyer, managing director and chief executive, Mercedes-Benz India, speaks to Yuthika Bhargava on sustaining growth amid rising costs and changing demand. From pricing pressures to younger buyers, he discusses what is shaping the luxury-car market. Edited excerpts
3 mins
May 2026
Listen
Translate
Change font size
