It's 10:53pm on a Tuesday, and I'm sitting on the couch, staring at my phone. Not because I'm reading a literary masterpiece or catching up on current events (don't get me wrong here; I have worked in the newsroom for years and I still love it...but at this hour, thanks, but no thanks), but because I am watching a male influencer make a parody reel of the very trending Asma doll (yes, yes, the one that claims to make anyone and everyone chitta). The dialogue delivery is painfully awkward and there is nothing cerebral about it. Yet, I CANNOT stop looking at it-my God, it's gloriously cringe.
In the next room, my five-year-old twins are sleeping peacefully (thank me for such "very British" habits). My husband has a graveyard shift and is in office. As I enjoy my very little but much-deserved "me time", I invariably find myself binge watching cringe content on Instagram-I often refer to it as a lifet raft in my sea of chaos.
Okay, I admit it: I love cringe content. There, I have said it. I call it my little escapade from the relentless cycle of deadlines, edit meets, meal preps (can someone please decide for me what to eat/feed three times a day), charting out weekend activities, and trying to keep two tiny humans healthy and happy.
Esta historia es de la edición September- October 2024 de Cosmopolitan India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición September- October 2024 de Cosmopolitan India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
How To Survive The Awkward In-Between Stage Of Growing Out Your Hair
Never again will the threat of a halfway length leave us feeling trapped in a style.
Do You Know Why Beauty Trends Swing In Extremes?
We speak with make-up artists and content creators to find out if it’s just the dopamine rush of trying out something new or the fear of missing out in this hyper-connected world.
What's The Next Big Thing In Beauty And Wellness?
Charting the trends that have the potential to blossom into their fullest in 2025.
On our tech radar
Let's take a look at the cool (latest) gadgets you should buy to be tech forward, shall we?
My seven minutes with Lily Collins
The Emily in Paris star on ie bold, her process, performing, and always being Team Emily.
Why are girls getting their period earlier?
Navigating puberty can be overwhelming (it's a LOT to handle!) especially when girls as young as seven are dealing with changes that could potentially have a big impact on their physical and psychological development.
All the deets on the coolest collaboration of 2024
Inside everything you need to know, and more!
Did someone say inner happy hour?
Relish your cocktails along with our curated list of feel-good reads.
My guilty pleasure
POV: Why watching cringe content on the Internet is my survival strategy.
Intermezzo, intervention
Spoiler alert: In her latest, Sally Rooney yet again plays the therapist we didn’t realise we needed.