Creating a culture of well-being in jewellery businesses

By adopting a more compassionate approach, jewellers can retain their valuable employees and promote overall wellness, finds out Priyanka Talreja Garegrat

- Priyanka Talreja Garegrat

In light of high employee turnover, it is becoming increasingly important for companies to establish a positive culture that prioritizes employee satisfaction. To tackle this challenge, numerous jewellery companies are redirecting their focus from mundane tasks towards creating an environment that fosters employee comfort within the workplace.

TREATING EMPLOYEES LIKE FAMILY

The business of selling jewellery demands significant employee involvement, as it is a highly intimate enterprise. For employees to effectively convey the appropriate emotions to the client, they must feel a deep sense of connection with, and belonging to, their workplace. "We are open seven days a week; we work on Sundays too. To keep the pressure off our employees, we do not enforce any strict policies on them; we treat them like family. Our people trust us in times of need; sometimes they seek help with their child's education, or seek financial aid for other purposes. They let us know and we try to help them out. This healthy equation has resulted in our sales increasing every year," says Gagandeep Khurana, Sham Jewellers, Chandigarh.

EMPLOYEE HAPPINESS IS KEY TO SUCCESS

There is no denying that employees may encounter office politics or go through times when they are in low spirits. To combat this, companies find innovative ways to get past the hurdle. "For me, employee happiness is not a one-day, one-event affair; it is an ongoing process. I believe an employee should feel happy while working in the store. So, if I ever find an employee looking upset, I ask them to go have a snack of their choice and come back," says Sumeet Anand, Punjabi Saraf Jewellers, Indore.