Watches For Gentlemen
August Man SG|Issue 185
Reflecting the taste of Co-Founder of menswear retailer The Armoury, Mark Cho, his collection 16 years in the making was recently auctioned by Phillips, casting light on a gentleman's curated selection
JONATHAN HO
Watches For Gentlemen

ON HIS COLLECTION, Mark Cho, The Armoury's Co-Founder, says, "These are 16 years of searching for beautiful things. Sometimes I collected the greats', but most of the time I collected the interesting, the curious and the sublime. A most interesting hour marker here and a perfectly formed case there. A wonderful complication that moved me or a moment of horological history that captured me. What unites all these pieces is that I found beauty and satisfaction in all of them. However, at the end of the day, one person can't keep everything and probably shouldn't anyway. I offer up these pieces, most of my watch collecting over the last 16 years, for the sake of my clothing store: The Armoury, one of the great loves of my life. I wish to trade these many, small and amazing things, that I have selfishly kept to myself, in pursuit of a single new expansion of The Armoury New York to be enjoyed by my colleagues and my customers."

He continues, "To the future owners of these pieces, I hope they bring you as much joy as they brought me. For new collectors, maybe something here will be a foundational piece for your own collection; and for experienced collectors, maybe something from my taste will feel fresh and new to you. I look forward to seeing these timepieces continuing their great journey in good hands with collectors and watch lovers from around the world."

These are Augustman's favourites.

Cartier Privé Tank Asymétrique In Platinum

The Privé Collection, which originally ran from 1998 to 2008, was and continues to be a showcase for classic historical Cartier designs. Since its 2015 relaunch, Cartier has presented new versions of its most iconic timepieces.

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