Intentar ORO - Gratis
HOW BENGALURU BECAME A CRAFT BEER CAPITAL
Man's World
|June 2024
More than 100 microbreweries are flourishing in Bengaluru, the official beer capital of India, and there's more to come
A war is brewing in the ever-rising microbrewery scene of Bengaluru, and nothing encapsulates the nature of their battle as the Olympian spirit of Citius, Altius, Fortius. It's no longer just about serving beers to the patrons, but there's also a race to provide larger-than-life experiences, with these microbreweries taking great pride in being the largest, the highest, the sexiest, and other such superlatives. When Byg Brewski unfurled its lavish 65,000-square-foot premise, it became the largest brewpub in the entire country. Ironhill, in 2021, came up with a microbrewery spanning across 1.3 lakh square feet, but even their record didn't withstand for long. The distinction for Asia's largest microbrewery now belongs to Prime Golf, a lavish, expansive venue that seamlessly brings the leisurely vibe of golf to the high art of craft beer.
Spread across a staggering 1.5 lakh square feet on a rather quiet stretch of the Whitefield, the Prime Golf oozes with extravagance. It's unlike any other microbrewery in the city, not only in terms of its size but also its aesthetics. The meticulously carved ceilings, embellished with elegant pendant lights, illuminate the vast space; the bar in the centre is minimalistic, and a generous sprinkle of leafy plants gives an earthy touch to the opulence. It's hard not to get awestruck by the sophistry of the architecture, which is a perfect blend of modernity and tradition. But it wasn't really a conscious decision to become the largest microbrewery, tells Dabbara Mallikarjuna Naidu, the brainchild of this venture. "It just happened. We need a minimum of 10,000 square feet to get a microbrewery license in Karnataka. We wanted to bring the thrill of golf, and since golf is a premium sport, we didn't want to compromise on the lavishness of the setting," he adds.Esta historia es de la edición June 2024 de Man's World.
Suscríbete a Magzter GOLD para acceder a miles de historias premium seleccionadas y a más de 9000 revistas y periódicos.
¿Ya eres suscriptor? Iniciar sesión
MÁS HISTORIAS DE Man's World
Man's World
Anchored In India
As India cuts duties and opens doors for Swiss trade, Ulysse Nardin CFO Alain Sponem weighs the country's collector culture, the brand's new desi footprint, and what tariffs abroad mean for strategy at home
4 mins
November 2025
Man's World
Inside Tod's New Pashmy Leather
When leather borrows the mood of cashmere, the result is subtle, considered and unmistakably Italian
1 mins
November 2025
Man's World
Hunger (inc) is The Best Sauce
Iash Bhanage and Sameer Seth, the co-founders of the 11-year-young hospitality company behind The Bombay Canteen, O Pedro, Veronica's, and Papa's–some of the most celebrated dining destinations of Mumbai, and Bombay Sweet Shop–along with Executive Chef Hussain Shahzad, dish out secrets of maintaining iconic brands
10 mins
November 2025
Man's World
The New Wave
Can self-expression be the evergreen, classic trend that continues to help the haircare industry grow and thrive? Aveda's Shane Wolf gives us insights
5 mins
November 2025
Man's World
The Art Of Foreplay Why Every Man Should Master It
The most overlooked skill for great sex is the foreplay. Here is a cheat sheet for men to ace it
4 mins
November 2025
Man's World
The Effortless Cool of David Beckham
David Beckham is undoubtedly one of the greatest footballers of all time who has defined style for generations of men growing up across eras.
14 mins
November 2025
Man's World
Up Close With Meezaan Jafri
The De De Pyaar De 2 actor, who is the face of Killer jeans's new \"I Wear India, I Wear Killer\" campaign, talks about getting offered a debut by Sanjay Leela Bhansali, reminisces about Sunday lunches with his grandfather, late actor Jagdeep, and ranks his dad Jaaved Jaaferi above Prabhu Deva and Hrithik Roshan as a dancer. Excerpts from a quick but candid chat.
2 mins
November 2025
Man's World
So, Your Partner Is Consider Egg Freezing?
Does it empower women or leave them with doubts? We asked experts to let us know everything about freezing your eggs
8 mins
November 2025
Man's World
7 Fall Fragrances To Cop
It's the season when perfumes go beyond intense to something with a character-intense, warm, and masculine
2 mins
November 2025
Man's World
OMEGA DE VILLE CHRONOGRAPH
We all love a Speedy; no question. But turn the page on Omega's back catalogue, and you'll find a chronograph with a very different rhythm
2 mins
November 2025
Listen
Translate
Change font size
