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Sales of Johnson memoir slump by 62% despite promotion push
The Guardian
|October 25, 2024
Sales of Boris Johnson's memoir Unleashed have slumped by 62% in its second week since publication.
The heavily marketed book, promoted in a prolonged media round by the former prime minister in recent weeks, only just managed to cling on to the No 1 spot in the official UK Top 50 this week, selling 133 more copies than Tim Spector's Food for Life, according to Nielsen Bookscan data.
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