Electronics Expedites Auto Tech Evolution
The pace of vehicle technology evolution is accelerating aided by electronics and software. Vehicles are changing in response to consumer taste and expectations, higher safety standards, and the drive toward a low-carbon future. When considering changes in automotive technology that support the “greening” of transportation, most people think first about advanced powertrains, materials and electronics. These three technology sectors play a significant role in the transformation of the automotive industry.
Technology for vehicles will continue to increase at a rapid rate. Today, electronics accounts for 30% of a vehicle’s value and it is growing day by day. The tri-state region is poised to benefit from the research and development, design, engineering, and systems integration side of the electronics used in vehicles, but the area may lose jobs to other automotive regions that are stronger in electronics manufacturing, particularly producers in Europe and Asia.
Five years ago, vehicles were merely a means of transportation, but today cars have become the ultimate connected device. By 2020, 90% of new cars will be enabled through extensive connectivity platforms. Automobiles that are increasingly intelligent are changing the concept of mobility to consumer-driven preferences that extend beyond the vehicle itself.
As the boundaries of the auto industry blur and as new competitors enter the fray, the traditional industry participants are learning to thrive despite technological disruption. Electronics, telecommunications and insurance companies as well as emerging start-ups are joining the race to find new ways to attract and excite consumers to elevate their experiences with cars.
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