Historically, the development of lodging areas and facilities has mostly been driven by their physical locations, such as at major business/trading hubs, travel ports and tourist centres (railway stations, etc), or in locations lending themselves to defense, such as forts or castles. Today, while property location continues to be a key consideration, hotel design has moved from utilitarian functionality to contemporary aesthetics and experience driven developments engaging the senses.
The hospitality industry has evolved from a basic amenity to a customised individual experience platform where each hotel and restaurant strives to provide a unique experience to its patrons. Indians are travelling internationally and the global experience and exposure has influenced their palettes and sense of style, design and aesthetics immensely. The internet has also opened up doors to learn about different countries and cultures.
Due to increase in alternate accommodation bookings through a variety of digital platforms, hotels face a fierce competition to win customer demand. With a stronger focus on their overall experience, hotel guests today have higher expectations and the ever-evolving landscape of travellers have brought about a slew of changes within the hospitality industry. It is now becoming evident that hotels are reshaping the look, feel and appeal of their properties, using exterior and interior designs as one of their differentiating methods to create unique experiences. Likewise, restaurants are now designed to give a wholesome experience to the diner. The concept is ingrained right from the signage of the space to the upholstery, lights and menus. Spaces are designed based on trends, sustainability and international standards.
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