Farmers have access to more information today than ever. Will they be able to make sense of it in time to feed the world of tomorrow?
In today’s information age, data is the coin of the realm. Disparate sectors, ranging from medicine and tech to sports and journalism, rely on unprecedented amounts of data and increasingly sophisticated machines capable of processing it to make sense of the world and inform key decisions.
The agricultural world is no exception. Increased agricultural yields with minimal additional inputs have never been more vital. A 2017 report from the Food and Agriculture Organization of the United Nations estimates that the global population will grow to roughly 10 billion by 2050, which will increase agricultural demand by 50% compared to 2013. Challenges like land scarcity, climate change, and environmentally taxing farming systems all present challenges to farmers, who must find more sustainable, efficient ways to improve their crop yields.
Fortunately, technology’s transformative powers offer some answers. For millennia, farmers have been some of civilization’s greatest data harvesters, collecting and passing down information on weather patterns, water levels, and climate shifts. The next generation of farm implements can help them gather huge amounts of information and use these data streams to their advantage. According to a study produced for the CTIA Wireless Foundation, a nonprofit group that supports wireless communication, technology is improving farmers’ decision-making power, which results in greater profit and water conservation and improved water quality, among other benefits. The study cites agriculture as one of the most fertile areas for connected devices.
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
THE NEW RULES OF BUSINESS TRAVEL
In the era of hybrid teams, everyone is a road warrior-not just sales teams and C-suite execs. It's part of why business travel spending is expected to finally reach, and perhaps surpass, pre-pandemic levels by the end of the year, according to Deloitte. But, as with everything, work trips are not what they were in 2019. From airlines to banks, companies are finding new ways to make business travel easier-and even a little fun.
INTELLIGENT IMPACT
BUSINESS LUMINARIES SHARE HOW AI CAN INTERSECT WITH SOCIAL MISSION.
REDDIT'S REVENGE
IN AN ERA OF AI UPHEAVAL. THE CACOPHONOUS SOCIAL HUB EMERGES AS THE HUMAN-DRIVEN INTERNET'S LAST GREAT HOPE.
SO MANY WAYS TO LOSE
In the Ozempic era, Weight-Watchers is remaking itself to be something for everyone meal-plan program and a tele-health prescription service. But have consumers already lost their appetite?
10/10 - THE 10 MOST INNOVATIVE PEOPLE OF THE LAST 10 YEARS
In honor of Fast Company's 10th Innovation Festival in September, we identified 10 industrious leaders whose groundbreaking efforts defined the past decade in business. We spoke to them about their extraordinary achievements in tech, medicine, entertainment, and more. And we explored how the impact of their work has withstood passing fads, various presidential administrations, a pandemic, and many, many quarterly reports.
The Mysterious Reappearance of the Reggie Bar
How a beloved 1970s candy got called back up to the major leagues.
Gabriella Khalil
Gabriella Khalil, creative director, answers our career questionnaire.
The Fast and the Furious
High prices at McDonald's, Taco Bell, and other chains are sparking consumer revolt.
Lost in Truncation
Lost in Truncation Generative AI was supposed to unleash our creativity. Instead, it became our cultural trash compactor. Welcome to the age of summarization.
Campus Radicals
Welcome to UATX, Austin's new well-funded and controversial anti-woke university.
