An unimaginable global lockdown and the impositions of restrictions forever impacted guest expectations from hotels and service providers as well. More aware of the additional risks in the business, hotel owners have changed their approach to investing in the sector. They place greater demands on their operating partners on sharing the downside risk. Even hotel management companies had to re-evaluate the way they do business and adapt to stay relevant.
The pandemic has merely accelerate trends that were already emerging in the hospitality space. Be it safety and hygiene, automation and robotics, customisation and personalisation, mobile and contactless or social media and chatbots to drive engagement – each of these were around for a few years. The pandemic merely forced adoption by the mainstream.
One key trend that is here to stay is the awareness of the impact on the environment and the need for consumers and businesses to make more responsible choices. While discussions on sustainability and green messaging have been ongoing, environmental, social and coverage governance factors will be key drivers for socially responsible investors as well as consumers.
Management companies will need to incorporate contactless and self-service technologies into their service offering to provide a more customer-centric experience. Many will need to assess and fill the gaps in their current digital offerings to meet what is now a core component of the guest journey.
LEARNING FROM AMAZON
Hotel management companies can learn a lot from tactics adopted by online retail companies who quickly transcended the gap between physical and digital world. They did a phenomenal job in using data to personalise the buying experience.
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
The Big Fat Indian Wedding
With a slew of initiatives, hotels are ensuring that the wedding day is special for the couple as well as for the hotel's bottom line.
An Organization Of Rainmakers!!!
Rainmakers are revered for their ability to generate income (rain) for an organization by cracking deals, attracting clients/guests and holding on to them; often, for a lifetime... Revenue generation (rainmaking) is the job of everyone on the team.
Hospitality: A Rewarding Career Awaits
Delving into the roles and responsibilities that professionals in the field of hospitality can undertake in carving a rewarding career.
"India is my first baby!"
Bader Ali Habib, Regional Head of Proximity Markets, Dubai Department of Economy and Tourism, gets candid.
The Essence of Landscape Architecture
Innovative landscaping can enhance the luxury hospitality experience by enriching guest interaction with the natural world.
Teaching the Art of Tea
The first global tea artist from India, teaching the art of making and drinking fine tea, Susmita Das Gupta talks about her mission to make Indian specialty tea reach a global audience.
Feeding Profits
Food and beverage is driving revenues in hospitality in novel ways as hotels innovate with new-age experiences.
Acing the Revenue Game
Hotels are looking at new avenues to generate revenues that go beyond rooms and food.
The Power of Predictive Maintenance
A strategic approach to enable Indian hotels to become leaders in sustainable hospitality.
Shaping a Sustainable FUTURE
To mark the occasion of World Environment Day this month, we find out how the hospitality industry is paving the way for a greener, healthier tomorrow...