Anthony Casalena
Inc.|April 2017

Anthony Casalena In 2016, his company generated more than $200 million in revenue, but the founder of website-building platform Squarespace doesn’t spend a penny he doesn’t have to As told to KRIS FRIESWICK

Kris Frieswick
Anthony Casalena

How did you know your idea could be a viable business? 

I started programming Squarespace in 2003. Originally, I wasn’t intending to start a company. I was creating it because I wanted to make a website for myself, and I was really frustrated that it required so many kinds of software. I didn’t understand why all those things weren’t in one place. I quickly realized that the thing I was making for myself was something other people could use.

You asked your dad for $30,000 to buy servers for the business. How did that conversation go? 

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