ANTHONY SALADINO, 26, made more than $100,000 last year—but he doesn’t have a fixed salary. He’s an account manager, helping clients like the fashion brand Alexander Wang get the perfect position in the search results when you Google “fashion” or “designer.” His income reflects how much the clients pay his company. Saladino works for Elite SEM, a digital marketing business based in New York City, whose CEO allows employees to select their compensation: straight salary or a commission-based hybrid. In either case, there are opportunities for addons. Ben Kirshner, the company’s 39-year-old founder and chief executive, doesn’t mince words: “One of my greatest frustrations when I was 21 was that I wasn’t getting paid what people with more experience were being paid,” he says.
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