Arguably, starting the day with a good breakfast is a smart move for adults and children alike. Eating breakfast may provide much-needed nutrients and fuel for the body and brain. And yet, an estimated one-quarter of Americans miss out on these benefits by skipping breakfast, according to government surveys.
But since the COVID-19 pandemic hit earlier this year, several eating patterns have shifted as people spend more time at home. Noteworthy for retailers is that almost nine out of 10 (88%) people are cooking more meals at home, according to a May 2020 survey conducted by social and digital consultancy Influencer Central.
With many adults and kids continuing to work and learn from home this fall, home food preparation — including breakfast — will likely remain on the front burner, giving retailers and retail dietitians opportunities to offer new and nutritious breakfast options.
Put the ‘Fast’ in Breakfast
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Gurgaon's First and Most Successful Independent F&G Retailer
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