In a country where Bollywood music is prevalent and a sureshot way to success with the Indian audience, cutting a character outside the family heritage and Indian film music was not easy for Armaan Malik.
“I had this dream of becoming a pop star and doing my thing globally,” says Malik, the trailblazer who took Indian independent music to a global level earlier this year with his first official English single “Control.”
Malik's subsequent english track Next 2 Me proceeded to hit Number One on Billboard's Top Triller U.S. also, Top Triller Global Charts—a first for an Indian artist. Both his singles “Control” and “Next 2 Me” are in the Pop/R&B space.
Malik has found inspiration in K-pop to fight for representation and believes that Korean artists have helped to create an outlet for Asian artists to be recognized on a global platform.
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