The state of menswear has come a long way since the days of the beefcakes immortalised in Versace campaigns by Bruce Weber and the neo-Greek gods Tom Ford sent down his Gucci runway in the 1990s. It’s also a far cry from the template set by the Pitti Peacocks in the late 2000s with their three-piece suits and double monk strap shoes. The mid-2010s were all about the hypebeasts and streetwear swagger, but that, too, has reached peak saturation. These days, it’s all about the soft boy.
As its name implies, the look is all about a certain tenderness, flamboyance and romanticism that deviate from the traditional masculinity that defines classical suiting and even sportswear—the roots of which can be traced to skate, basketball and other conventionally hyper-masculine sports and subculture. Instead, the soft boy borrows from the language of womenswear, with colours, fabrications and ornamentations more commonly associated with the modern female wardrobe and the menswear of centuries past.
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Lights, Camera, Fashion
How does social media alter the way we consume fashion cues from our favourite TV shows and movies?
Beyond Beaches
Escape Down Under for everything your heart desires a romantic intimate wedding, or a cruise along Sydney's picturesque harbour. The world is your oyster and the best thing is you can eat it too.
Out Of This World
Celestial bodies animate autumn's most elegant spritzes.
Do You Fashion, Bro?
As the number of male fashion influencers swells, we look at what's driving this trend.
DOWN TO EARTH
In the spacious apartment of Geraldine Toh and Vincent Lim, art, design elements and an earthy sensibility commingle in perfect harmony.
CRUISING ALTITUDE
With his idiosyncratic Thai movies, dashing movie star good looks and frequent Paris red carpet appearances, Apo Nattawin Wattanagitiphat is bringing the best of Thailand to the rest of the world.
PUT A RING ON IT
Complete your love story with a beautiful engagement ring and exquisite bridal jewellery from storied London jeweller, GRAFF.
PERFECTING TIME
With its unique Atelier d'Antoine programme and an assembly of artisans, Jaeger-LeCoultre shows how it takes watchcraft into the next level.
SOMEWHERE OVER THE RAINBOW
'The Shape of Colours', Hermès haute bijouterie collection, is a true technicolour dream.
HAUTE BIJOUX
The latest and most talked-about collections.