Among the many competitive sports in the world, basketball has become more than just a game. It’s a cultural institution in its own right. Even if you don’t follow the sport or keep tabs on the happenings in and within NBA, you’d at least be familiar with the likes of Michael Jordan, Kobe Bryant and Lebron James—icons whose presence off the courts was just as impactful as in-game scenarios.
Or at the very least, you’re currently sporting a pair of sneakers inspired by basketball shoes. Whether it’s a pair of Air Jordans or adidas Forums, what was once designed for ultimate performance during a basketball game is now part of the streetwear lexicon. And with all things streetwear, the influence has spilled over into luxury fashion.
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