As the woman behind one of the most famous smiles in the world, Julia Roberts effortlessly emanates joy both on and off screen. It is no surprise, then, that the Pretty Woman actress has been the face of Chopard’s Happy Sport and Happy Diamonds collections since 2021. This March, she extended her partnership with the brand, becoming a global ambassador for the Swiss luxury watch and jewellery house.
Beyond being the muse and radiant face of Chopard’s joyful collections, Roberts shares a special bond with the brand: a common love and affinity for the world of cinema. In celebration of this rapport, Chopard has unveiled a new Chopard Loves Cinema campaign starring the American movie star. The first of 12 videos in the campaign was aptly launched on March 20, the International Day of Happiness established by the General Assembly of the United Nations. Directed by American film director James Gray, the series of videos goes behind the scenes of a film set to capture the Hollywood star in her most candid, playful and uninhibited moments.
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