So hyper-palatable food is one that is so tempting it can override your ability to control the amount you eat.
Brain imaging has shown that these hyper-palatable foods, ones with the right amount of sugar, fat, and salt, light up the reward center in our brain. We like it, we want it, and we are motivated to get more like an addict! One of the main strategies for overcoming food addiction is to avoid hyper-palatable food (HPF), at least for a period of time. Couple that with eating regular, balanced meals and your brain and body have a chance to get to a more normalized chemical balance. I find that a bit higher protein intake, plenty of lemon water, and low sugar are very helpful in reducing cravings and getting on a better track. And don't forget to exercise.
List of Addictive or Hyperpalatable Foods
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