In February 2024, India welcomed the 23rd edition of its most prominent fashion business event, India Fashion Forum (IFF). Held at Conrad Bengaluru, the mega key influencer and catalyst of fashion retail evolution event saw over 300 speakers and 2000 fashion professionals from across the nation talk on how to 'Make the Fashion Business Great Again'.
Chaired by Shailesh Chaturvedi, MD & CEO of Arvind Fashions Ltd, IFF 2024 addressed key challenges hindering the profitable growth of the fashion industry in India, including talent shortages, supply chain issues, and rampant discounting.
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