Tell us about the inspiration behind Le Parfum?
The inspiration came from Elie Saab himself. It pays tribute to one of his childhood memories: the scent of his garden in his hometown of Beirut, the Mediterranean city kissed by warmth and light, and animated by a sparkling nature full of scents. Orange blossom and jasmine represent the fabulous flowers, and the cedar from Lebanon represents the rigorous wood. The honey rose bridges these two worlds. As Saab says, “My childhood home was surrounded by orange blossom and when the wind blew it carried with it the essence of its notes.”
How were these memories reinterpreted by master perfumer Francis Kurkdjian?
He was guided by the notion of luminosity – the whiteness of the sun at its zenith. [The fragrance is] a modern interpretation of voluptuousness.
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