Driven by a passion for excellence, ECCO has meticulously crafted its success story, owning and managing every aspect of the value chain. From the sourcing of top-quality leathers to the meticulous design process and manufacturing, the brand’s hands-on approach ensures the highest standards are met at every step. With products now sold in 90 countries, ECCO’s reach extends far beyond its Danish origins, boasting a network of 2,200 brand stores and over 14,000 points of sale worldwide.
As ECCO evolved, so did its global footprint. Expanding into new markets and embracing emerging technologies, ECCO cemented its position as a leader in the industry. From the introduction of Direct Injection Technology to the establishment of production facilities in key regions such as China and Vietnam, ECCO’s commitment to innovation has remained unwavering.
Today, ECCO stands as a beacon of excellence in the world of footwear, with a diverse workforce spanning generations and nationalities. Guided by a vision to be the leading premium brand for shoes and leather goods, ECCO continues to shape the future of the industry. From its factories to tanneries, ECCO’s dedication to quality and sustainability underscores its status as a trailblazer in the world of fashion and beyond.
Furthermore, ECCO’s expansion into new markets, such as the North American market and the establishment of production facilities in Vietnam, reflects its ongoing dedication to meeting the evolving needs of its global customer base.
During an exclusive interview with Sanya Arora of IMAGES Business of Fashion, conducted at the prestigious 23rd edition of the India Fashion Forum in Bengaluru this year, Sumeet K Lohia, Country Manager of India for ECCO Shoes, provided insightful revelations regarding the company’s trajectory of growth and expansion in the country.
Excerpts from the freewheeling chat...
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