The year was 2013. The Sugar Technologists’ Association of India had organised a three-day international conference at Indira Gandhi Pratishthan in Lucknow. Some 120 exhibitors and 1,400 delegates from around the world attended.
Anil Shukla, the then secretary general of the body, received a call around midnight saying that the chief minister, who was to inaugurate the meet, would not be able to make it. Shukla still remembers the embarrassment and panic that ensued. The morning after, the government sent in a replacement—the minister who held the portfolio for home guards. He delivered a generic welcome and best-of-luck speech. “What kind of impression would that have created?” Shukla still wonders.
This is 2023. Shukla now runs a startup called Officers’ Cricket Academy in Windsor, Canada. He had heard a list of positives about the state over the past few years. So when the state’s Global Investors Summit (GIS) was announced, he did not wait for a government invitation but registered on his own to attend.
Much has changed in the Lucknow he visited this February, after a three-year gap. “There is a sense of security among women. Police personnel are cordial. Ministers and bureaucrats are enablers—easy to approach and speak to,” Shukla said.
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