A New Avatar
Smart Photography|June 2024
Tamron has benefited immensely through its close association with Sony.
Hoshang Billimoria
A New Avatar

Tamron 70-180 mm F 2.8 Di III VC VXD G2 ₹1,15,000

Because of Sony owning part of Tamron, Tamron has been able to launch Sony E mount lenses sooner than competition. Sony’s dominance of the mirrorless market has also meant substantially increased sales for Tamron. The 70 – 180 mm f 2.8 lens in its original version was positioned as a value-for-money alternative to the Sony G Master 70 - 200 mm f/2.8. It had a shorter telephoto end at 180 mm but this mattered little because it was significantly cheaper and results were very good.

Tamron has now launched the | second generation version of the 70 – 180 mm lens. Tamron claim that this is the world’s lightest tele zoom. SP had it on our test bench to judge how much of an improvement it was on the original version.

Design & Build Quality

On the date of launch, the 70 -180 mm f/2.8 Version 2 was the smallest and lightest f/2.8 tele zoom. Design wise, it is similar to the older version and although plastic, feels solid in the hands. The lens is a little heavier than the original version (855 g v 815 g). At 156.5 mm length and 83 mm maximum diameter, the Tamron is compact. The lens accepts 67 mm filters in common with several other Tamron lenses. The lens is moisture resistant and the front element is fluorine coated. Our sample of the lens was made in Japan.

Key Features

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM SMART PHOTOGRAPHYView all
EISA Awards 2024-25
Smart Photography

EISA Awards 2024-25

EISA, the Expert Imaging and Sound Association has revealed the winners of its 2024-2025 Awards and being the sole representative of EISA in India, Smart Photography is pleased to bring you the results in real-time.

time-read
10+ mins  |
September 2024
Nikon hints at incorporating RED video tech
Smart Photography

Nikon hints at incorporating RED video tech

Nikon’s recent acquisition of cinema camera giant RED has sparked speculation about the integration of RED’s advanced video technology into Nikon’s future camera models.

time-read
1 min  |
September 2024
The Best Google Phone Yet, But Not Perfect
Smart Photography

The Best Google Phone Yet, But Not Perfect

The 2024 Pixels mark a significant shift from their predecessors, as the Pixel 9 series positions itself as Google’s flagship for the AI era. Unlike compact AI devices such as the Humane Ai Pin or Rabbit r1, the new Pixels serve as an interface to Gemini, Google’s advanced AI model.

time-read
2 mins  |
September 2024
Sirui's new tripod launched at an affordable price
Smart Photography

Sirui's new tripod launched at an affordable price

Sirui has launched a new tripod designed for professional videographers and photographers, priced at $499.

time-read
1 min  |
September 2024
World's first optical exchange AF lens
Smart Photography

World's first optical exchange AF lens

Samyang has announced a groundbreaking innovation in lens technology: the world’s first Optical Exchange AF Lens.

time-read
1 min  |
September 2024
Nikkor 28-135mm Power Zoom leak sparks excitement
Smart Photography

Nikkor 28-135mm Power Zoom leak sparks excitement

Earlier this year, Nikon made headlines by acquiring cinema camera manufacturer Red, a move that hinted at the company’s potential entry into the cinema market.

time-read
1 min  |
September 2024
7Artisans launches 35mm f/1.4 Mark III lens
Smart Photography

7Artisans launches 35mm f/1.4 Mark III lens

Chinese lens manufacturer 7Artisans has launched a completely redesigned 35mm f/1.4 Mark III lens for full-frame mirrorless cameras.

time-read
1 min  |
September 2024
Super Prime!
Smart Photography

Super Prime!

Sigma is the largest independent lens manufacturer in Japan and has over 18 % of the Japanese market. It is unique because all Sigma lenses are developed and manufactured in Japan.

time-read
2 mins  |
September 2024
Mini Wonder
Smart Photography

Mini Wonder

Panasonic made a tepid start with the S1 in the full-frame market. However, the situation changed rapidly with the launch of the S 5 II and S 5 II X.

time-read
4 mins  |
September 2024
Buying A New Camera
Smart Photography

Buying A New Camera

So, you've finally decided to get yourself a new camera. Hope you have taken your spouse's permission!

time-read
5 mins  |
September 2024