Campaign India - April 3 2015
Campaign India - April 3 2015
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In this issue, we get Dentsuâs Rohit Ohri and Perfettiâs Nikhil Sharma to discuss whether ad agencies are ready for the future. Ramanuj Shastry of Infectious opens up in our Close Up segment. O&Mâs Kawal Shoor speaks about his new mandate as national planning director. Vikran Sabherwal of MTR Foods shares category plans and the companyâs India focus. We also look at brands getting in to using third party applications. Elsewhere, BBDOâs David Lubars reflects on the ânext frontierâ for advertising. McCannâs Suzzanne Powers explains findings from 'The Truth About Global Brands' study, before we quiz her on the evolution of planning and future of planners. Loweâs Jose Sokoloff elaborates on moving âfrom what we doâ to âwhat we do it forâ, in another exclusive interview. Read on.
Campaign India Magazine Description:
åºç瀟: Haymarket India
ã«ããŽãªãŒ: Business
èšèª: English
çºè¡é »åºŠ: Fortnightly
In September 2007, Haymarket Media India Ltd, one of the world's leading media companies, launched Campaign India as a fortnightly title to focus on the exploding advertising, media and marketing verticals in India.
Campaign India brings readers news on the latest developments, thought-provoking and timely analysis and informed debates on issues that confront practitioners in the country every 14 days.
The title reaches key decision makers and influencers in media planning and buying agencies, creative agencies, PR agencies including senior management, marketing directors and brand managers in companies. Since its launch, Campaign India has grown to be the authoritative voice of the media, marketing and advertising community in the country
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