Are You Ready for Some Big Data?
Bloomberg Businessweek US|January 16, 2023
When the National Football League began seriously studying concussions six years ago, its focus initially was head trauma. Radio-frequency identification (RFID) tags were placed in helmets, shoulder pads and even mouthpieces to gather metrics about each player’s speed, distance, orientation and the direction his head moved. (The tags are placed on every player for all games and practices.)
Are You Ready for Some Big Data?

This data is now being used to study more than just concussions. Last year the league created the Digital Athlete, an initiative that uses computer simulation to reconstruct scenarios in which injuries of all types occur. “It allows us to understand: Why did this player get injured? And then identify things we could do to change that outcome,” says Sam Huddleston, principal data scientist at Biocore LLC, the NFL’s engineering partner.

These moves come amid intense scrutiny about how the NFL can make an inherently violent sport more safe. On Jan. 2 the Buffalo Bills’ Damar Hamlin suffered cardiac arrest on the field after being hit in the chest. In another nationally televised game earlier in the season, Miami Dolphins quarterback Tua Tagovailoa’s hands showed signs of a neurological injury after he hit his head on the turf.

この蚘事は Bloomberg Businessweek US の January 16, 2023 版に掲茉されおいたす。

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この蚘事は Bloomberg Businessweek US の January 16, 2023 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

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