The influence of social media and the quest for curvier bodies. Cosmetic surgeries are all the rage in West Africa, but in some cases, have also gone horribly wrong.
She had elected to go in for a Brazilian Butt Lift (BBL) and spent months in preparation, researching doctors, reading reviews and watching influencer videos on YouTube.
She had the option of flying to Dubai for the procedure which would set her back by about $20,000 for a round trip, or alternatively, have it done in Lagos. Her local option was a new plastic surgery practice that promised competent doctors from the United States (US), full discretion and unbeatable value. Jennifer was offered a tummy tuck, back-lift and BBL, which would have typically cost $9,000, for free. All she had to do was post the new surgery on Instagram.
“We were very close, we had such a strong bond, everybody used to say we were twins. We shared everything. She was smart so we trusted that she knew what she was doing and although I was uncomfortable, I could understand the reasons why she wanted to go under the knife,” recalls Opeyemi, Jennifer’s sister.
Jennifer was gradually gaining popularity as a social media influencer with over 40,000 Instagram followers. She had just began a campaign for a swimwear brand that was paying her $200 per post on her Instagram page. The new posts began to go viral encouraging engagement on her page.
“If you are an influencer, you know just how important it is to go viral. One viral video or image could mean a boost in your social media following and that means more opportunities to make money. Jennifer already had a nice body, but the pressure of growing her account and social media influence got the better of her,” says Opeyemi.
この記事は Forbes Africa の July 2019 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Forbes Africa の July 2019 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
TRACK, WATCH, BEFRIEND
IN THE PRISTINE WILDERNESS OF GABON ARE THE MAJESTIC AND GENTLE WESTERN LOWLAND GORILLAS. A FIRSTHAND REPORT FROM OUR TRAVEL WRITER ON WHAT GOES INTO HABITUATING THEM.
CHALLENGING BUT NECESSARY: THE AI BALANCING PROBLEM
Artificial intelligence (AI) continues transforming many industries, providing unprecedented opportunities for innovation and efficiency. However, these advancements bring complex challenges that necessitate a delicate balancing act.
BEYOND ACADEMIA: THE SOCIETAL IMPACT OF MULTILATERAL EDUCATIONAL COLLABORATIONS
The great poet William Butler Yeats once said, \"Education is not the filling of a pail, but the lighting of a fire.\"
The Business Of Dance: Embracing One's Individuality And Style
In the dynamic world of street dance, passion and perseverance pave the way for success. Living out this ethos is South African born B-girl turned businesswoman, Courtnaé Paul.
COMPASSION FATIGUE: THE DANGEROUS DESCENT FROM HELPING TO HURTING
It is a workplace reality that caring too much for your colleagues can hurt you.
IT HAS NEVER BEEN MORE CRITICAL TO FIND OUR NICHE
Have you found your niche? I received a lot of advice when I set up my company, but perhaps the most important consisted of just three words: Find Your Niche.
HOW TO MAKE AFRICA WIN OFF THE FIELD TOO
When all else fails, try sports. It's good for the soul.
BEAN THERE, DONE THAT
British author Roald Dahl tapped into every chocoholic's imagination when creating Willy Wonka's bizarre chocolate factory in his 1964 children's novel Charlie and the Chocolate Factory.
IT DOESN'T GET ANY BETTER THAN WORKING WITH AL PACINO ON BROADWAY'
Arnold Vosloo Actor
BLENDED FINANCE: BRIDGING THE GAP IN EMERGING MARKETS IN SUPPORT OF THE SDGS
Amid the widespread global support for the United Nations' Sustainable Development Goals (SDGs), there was an underlying concern among economists and financial advisors in the emerging and frontier markets: public sector and donor funds were stalled, if not regressing, and the funding gap to realize the SDGs was increasing.