The 100 pioneers, empire-builders, movement makers, innovators, creatives, serial entrepreneurs, and geeks building the most exciting businesses in America.
There’s one thing women have no shortage of: energy. The kind of boundless energy to convert dreams into action, to chase ambition fearlessly, to let nothing get in their way. For some of our Female Founders 100, it’s the first time they have hatched a company. Others have been at this for decades. This is just the beginning of a conversation with—and the building of a vibrant community by—the women whose smarts are rattling industries far and wide.
Reese Witherspoon
HELLO SUNSHINE/DRAPER JAMES
Every year seems like Witherspoon’s year, but the past few set records. In 2016, she launched Hello Sunshine, a new storytelling vehicle that aims to change the narrative around women—then went on to produce, star in, and win Emmys for HBO’s Big Little Lies while running her fashion and homewares brand, Draper James. Whether it’s through Hulu and Apple TV—she’s locked in development deals with both—her own on-demand TV channel, or her book club rivaling Oprah’s, Witherspoon is channeling her smarts and financial power to fix the gender imbalance in entertainment. —Tom Foster
Rachel Haurwitz & Jennifer Doudna
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Karen Dillon
I moved my wedding to attend a company offsite. It was a terrible decision, but a vital lesson on balance.
The Ultimate Home-Based Business
Thirty years since her breakout on Friends, Courteney Cox is taking on a new role-entrepreneur.
An Uphill Battle
Zwift has been through layoffs and a leadership change in 2024, but co-founder and CEO Eric Min says he's learned that building a startup, like cycling, is an endurance test.
The GLOW UP
How Glossier broke free from DTC, survived the skeptics, and finally achieved profitability.
The Snack That Gives Back
With a new partnership, SkinnyDipped is supporting women founders worldwide.
A New Path to SuCCESS
AllTrails may have achieved the impossible-an app that truly helps you get away from it all.
The Back-lash Survivors
Don't challenge Elizabeth Gore and Carolyn Rodz to a game of highs and lows. The Hello Alice co-founders will win-by a long shot.
The Spa Surge
Prime IV Hydration & Wellness has successfully weathered stormy waters.
Riding the Waves
With Beehiiv, Tyler Denk built a buzzy newsletter platform and a brash online persona. Both are lucrative.
Home Economics
How Chairish brought the circular economy to furniture.