Rolex seeks to explore and preserve our planet in an environmental campaign titled Perpetual Planet.
What does it mean to save the world? For some, it is to take a defensive stance and seek to protect, while for others it is to salvage what was lost. For the founder of Rolex, Hans Wilsdorf, it was about supporting explorers who ventured into the unknown. But as the 21st century unfolds, exploration for pure discovery lends new meaning to preserve the natural world. The idea of a perpetual world is to preserve it in its most coveted state, where mother nature invokes both fear and awe in the name of art and science.
この記事は PORTFOLIO Magazine の August 2019 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は PORTFOLIO Magazine の August 2019 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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