We take an elevator to reach the air-conditioned basement of his Delhi home, a raw space with an industrial finish that can hold up to eight cars. Among them, a few supercars. It also doubles up as a man-cave for Varun Jain, racing car fanatic and founder of Smoke Lab, a premium vodka label. This luxurious garage includes lounge seating, the ubiquitous large-screen television, a music system and a sign that reads, “Drink Responsibly.”
“The cars are the actual props here,” says the 39-year-old, waving at his white Ferrari 488 Pista Spider and yellow Lamborghini Aventador. “It’s a place for my friends, fellow petrolheads, to meet and chill. These are the people with whom I go on drives [or those who are a part of his Cannonball Club, which organises high-speed jinks around the Buddh International Circuit in Noida].”
With a mini-collection of four racing cars — two Ferraris, a Porsche and a Lamborghini, Jain is clear he’s not a car collector per se.
“I only collect for the track. I’m not an old-school car guy who’s into vintage machines. The only classic car I like is the Ferrari F40. My high is to go crazy at the Buddh circuit. I like speed [he hits speeds of up to 280 km/hour in his 2020 Ferrari 488 Pista Spider], but only on the track.”
His other Ferrari is the 458 Speciale, acquired in 2015. Then there’s his Lamborghini, purchased in 2011. It’s a piece of art, a showpiece, that needs to be experienced to be savoured.
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