A Fluid Flow in Digital Fashion

Meher Castelino gives us a glimpse into Lakme Fashion Week 2020 Digital First Season Fluid Edition which was hosted from October 20 to 25, 2020 and showcased 37 designers unveiling their collections for the festive season

As the pandemic continues to rage across the world, the fashion industry has moved into digital mode. Lakmé Fashion Week 2020 Digital First Season Fluid Edition which was hosted from October 20 to 25, 2020 followed the same global digital trend and gave designers and fashion followers a taste of what it is like to see crisp, fashion films in five to ten minute videos from the comfort of their homes. 37 designers unveiled their collections for the festive season while webinars on fashion were held on different subjects.

OPENING SHOW

The fashion week kick-started with designer Manish Malhotra’s opening show ‘Ruhaaniyat’ that called attention to Mijwan artisans. The line featured grand bridal wear inspired by the beauty of Awadh and the grandeur of Punjab with touches of Kutch embellishments. It was an opulent presentation, ideal for bridal couples.

GEN NEXT SHOW

This season three INIFD Gen Next stars showcased their looks from the 30th batch. Anmol Sharma’s label Dhatu Design Studio showcased his ‘Dress to Reform’ look, a men’s wear line in non violent Ahimsa Bhagalpur silk, hemp, naturally dyed denim, hand woven pure Pashmina and Mangalgiri cotton. Aarushi Kilawat’s ‘Between the Lines’ collection displayed Arashi Shibori in Chanderi, cotton silk and matka silks for her label The Loom Art that showcased mix and match options for skirts, dresses, jackets and pants. The Mishé label by Bhumika and Minakshi Ahluwalia unveiled the ‘Shuwa’ collection that featured the art of Japanese pattern making along with strategic cut-outs made from banana and orange peel fabrics, recycled, hand woven cotton and jute fabrics.