Yours, Truly

Meet LOTI, China’s largest luxury customisation group. Founder Huang Xiaoling and CEO Pan Yuyu talk us through Chinese fashion designers, trends in customisation, and the group’s accomplishments.

What are some examples of things that LOTI has done in the area of customisation?

HX: LOTI Fashion Group focuses on brand management, connecting the supply chain with commercial terminals to provide product customisation. We are involved in F&B, education, health and wellness, tourism, and hospitality. Examples of LOTI custom-made designer products are unique paintings that customers can create – with the guidance of designers on LOTI’s platforms. We can present the paintings on items such as silk scarves. There is also LOTI’s Private Banquet concept: Clubs built by LOTI Group’s F&B department, Lan Ting Yan and Wen Ling Yan, provide venue decoration, customised menus and personal butlers. Finally, we have LOTI’s Fashion Themed Customised Tour – Singapore International Fashion Festival was one highlight with industry forums, designer salons, and more.

What are some new trends you see in customisation?