Red Pill, Blue Pill

Reactive entertainment comes to Netflix.

- Michael Low

Stress comes in many forms, which is why we crave escapism in different ways. Some go on digital detox holidays in the name of off-the-grid relaxation, while others unwind by curling in bed with Netflix, or catching up on their favorite shows whenever time allows.

The TV landscape was forever changed the day Netflix entered the streaming and content production space with one game-changing move: giving viewers the freedom to watch all episodes of Netflix Original shows at their own pace.

That same freedom and passion for pushing creative boundaries recently led Netflix to introduce interactive storytelling into its burgeoning and diverse content library. The first of what looks to be a promising lineup is Puss in Book: Trapped in an Epic Tale, produced by Dreamworks Entertainment and starring the lovable Puss in Boots (of Shrek fame).