The 'Original' Simmons Returns
digitalDrummer|August 2017

Simmons is back again, with a new kit and a new direction.

The 'Original' Simmons Returns

THE BATTLE FOR control of the Simmons name is over, with Dave Simmons (above), founder of the original Simmons drum brand, now working with Guitar Center, the giant US retailer which had claimed the name after the original registration lapsed.

The partnership promises to restore the Simmons legacy and move away from the lower-end kits which Guitar Center had been marketing. It also marks the end of Guitar Center’s rebranding of Medeli drum kits. Medeli products are also sold under the KAT, ddrum and Alesis brands. Dave Simmons tells digital Drummer that the new collaboration was based on Guitar Center “dumping that idea and starting from the ground up”.

この記事は digitalDrummer の August 2017 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

この記事は digitalDrummer の August 2017 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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