Lamborghini believes in the philosophy of creating a character rather than just a machine and with the new Huracan EVO rear-wheel-drive Spyder, it has written another success story on sports cars. Remember how the Gallardo Balboni was another rear-wheel-drive special at the retirement of Lamborghini’s greatest driver Valentino Balboni? This Huracan will hold that same affection in the sea of all-wheel-drive competitors. Putting 610 hp at just the rear wheels is not a matter of extracting performance, but also celebrating the fact that rear-wheel-drive sports cars are the ultimate definition of fun. Then, there is the added flavor of it being a soft-top convertible so that occupants may hear the glorious V10 engine sing with all its might. Yes, Lamborghini has touched the hearts of millions of purists, who would rather drive stylishly power sliding round a corner than extracting the best lap times.
AUGMENTED REALITY LAUNCH
Instead of a regular physical launch with some fanfare, Lamborghini has carried out an augmented reality virtual launch of the new Huracan EVO RWD Spyder. This is due to the fact that the current global crisis has enforced social distancing, which meant a regular launch is not sensible. But on the other hand, the AR tech meant you could have the car unveiled in your drawing room or on your dining table. This is a more personalized approach and also means the product can be seen in a more detailed manner by a larger audience.
この記事は Auto Tech Review の June 2020 版に掲載されています。
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この記事は Auto Tech Review の June 2020 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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