INI Farms and LuLu Group forge direct farm-to-retail alliance

In a significant development for the Indian Fruit and Vegetable (F&V)/horticulture sector, INI Farms, a part of the AgroStar group, has signed a Memorandum of Understanding (MoU) with LuLu Group International, to establish a direct farm-toretail partnership for the Indian Cavendish Bananas.

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This collaboration extends the long-term partnership between the two groups, which already includes pomegranates and guavas, aimed at bringing Indian fruits to the supermarkets and hypermarkets of LuLu Group in the Mid