Ideal Standard builds on innovative design

Designs of bathrooms will see a continuous evolution rather than drastic changes in shapes or styles, with the focus being on sustainability, says Roberto Palomba, Ideal Standard’s Chief Design Officer, in an exclusive interview with Gulf Construction.

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DEAL Standard, a global leader in bathroom solutions, is committed to redefining the bathroom experience through innovative design. By combining form and function, the company aims to create spaces that are not only beautiful but also environmentally responsible and user-friendly, says its Chief Design Officer Roberto Palomba, who through his creativity is driving forward Ideal Standard's vision for bathrooms of the future.

"Design is...about creating value and service for people's lives. Ideal Standard and I share this philosophy of design as a source of emotion and quality. We focus on crafting products that are not only functional but resonate emotionally with users," says Palomba.

Palomba's vision for the future is one where bathrooms are not just spaces but experiences and personalised sanctuaries.

To achieve this, Ideal Standard is prioritising sustainability and eco-friendly materials. "The future of bathroom design will see a continuous evolution rather than drastic changes in shapes or styles,' Palomba explains. "The focus will be on sustainability, with a strong emphasis on controlling water consumption and developing new eco-friendly materials." The company is also embracing technology, but with a cautious approach. "The role of technology in bathroom design is a delicate balance," Palomba notes.

"While we may introduce electronic fittings or mirrors with smart features, we are mindful that these components should be adaptable and user-friendly without requiring frequent replacement. The goal is to ensure that the technology serves the user's needs over time, without creating obsolescence."

Ideal Standard remains committed to its core principles of design, performance, and sustainability. "These principles are central to everything we create," Palomba emphasises. "We don't believe there should be a compromise between these elements and they should complement one another to form a harmonious whole."