Great Eastern grooming financial representatives to become the industry's best

This dedication has helped the company produce top-tier financial representatives who are well-equipped to serve clients and excel in their careers.

For the last 116 years, Great Eastern has been at the forefront of Asia’s insurance industry, providing financial security and peace of mind to millions. As customers’ lives and needs evolve, the company is equipping its financial representatives to keep pace and become the industry’s best. This includes having a dedicated Centre For Excellence to oversee the development of financial representatives through a range of training programmes, mentorship opportunities, and continuous professional development.

Strong emphasis on learning and development

As Singapore continues to grow as a wealth management hub, financial representatives are presented with numerous untapped opportunities. To help them stay ahead of industry trends, Great Eastern provides a range of programmes to enable specialisation.

One such programme is the High Net Worth Certification by the Insurance and Financial Practitioners Association of Singapore (IFPAS). This course prepares financial representatives to better serve the growing number of affluent customers, setting them apart from their industry peers.