But sometimes all that effort doesn't translate into results. If your prospects aren't becoming clients, there's a reason, which is better than it sounds because that means you can fix the problem.
1. You're Too Slow
The Association of Real Estate License Law Officials estimates that there are about 2 million active real estate licensees in the United States alone. Of course, not all these individuals are working in the same markets. Nonetheless, that means that realtors face a lot of competition. If you are slow to respond to messages from prospective clients, someone else is sure to beat you to it. As a rule of thumb, it's best to return calls and emails within 24 hours.
If you're too busy working with active clients to return the phone calls and emails of prospective clients, consider hiring a real estate assistant who can help take administrative or marketing tasks off your plate.
2.They Don't Trust You
There are different reasons why a client might not trust you, some of which overlap with others on this list. When a client asks you a question, do you answer it directly or do you sidestep it? Do you have testimonials and reviews from happy clients publicly available? Do you have an online presence? Social proof of your skills and knowledge is key.
3. You Don't Seem Knowledgeable Enough
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MANDY NICHOLS
Mandy Nichols may be a self-proclaimed perfectionist, and, as she puts it, âa freaking workaholic,â but there is one thing that brings a tear to her eye: First-time homebuyers.
Easy Blog Topics for Your Real Estate Blog
Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off.
Millennial Buyers: Where They Are & What to Know
Homebuyers and sellers come from all walks of life.
JULES FERNANDEZ
Of all the life changes that can inspire someone to launch a new careerâ becoming a mother is usually not at the top of the list.
Beyond Cleaning and Decluttering: What Improvement Expenses Make the Most Sense?
Decluttering open spaces, emptying cabinets and drawers and removing knick-knacks might seem like obvious â and free â ways to improve a homeâs presentability.
How to Answer the Inevitable Question: Why Should I Choose You?
In some markets, a real estate agent is competing against thousands of other individuals and teams.
Tips on Being a Good Team Leader
Your business is booming, so much in fact, that you've finally made the decision to start a team.
Small Yard? Big Statement: How to Make the Most Out of Micro Outdoor Spaces
When house hunters compile their lists of must have home items, a dreamy backyard space is often near the top.
4 Ways to Win the Battle Against Procrastination
One of the most common professional afflictions is procrastination
DANIELLE GIANNOTTI
Top Agent Danielle Giannotti is one of five team members on the TRU Real Estate Group with RE/MAX Preferred Realty Ltd., servicing clients in Windsor-Essex County