A FLORAL FAIRYLAND

Renowned for her blossomy bridal wear, Anushree Reddy welcomes us to Hyderabad with tales of her journey and love for fun, feminine aesthetics while Tollywood 'First Wife' Miheeka Bajaj Daggubati plays muse in the designer's newest creations 

Nestled in a picturesque, leafy part of Hyderabad’s Banjara Hills, Anushree Reddy’s new store in the city is a marvel in design.

Antique accents and lush sanctuaries of plants make it an oasis in what is otherwise a city of hustle and bustle. At the entrance is a wooden horse that welcomes guests, its majestic hooves up in the air, followed by a magnificently pruned garden with a pond nearby. Koi swim tranquilly in it, while hummingbirds peck at the heliconia blooms that are sprouting above.

It’s here that we get to meet Miheeka Bajaj Daggubati, a mental health advocate and wife to one of Tollywood’s major movers and shakers, Rana Daggubati. Anushree’s muse for the day, Miheeka stuns our style team and photographer with her simple elegance and doe-like beauty.

As the face of Hyderabad’s designscape, Anushree has come a long way since she started her journey a little over a decade ago. The Sabyasachi of the South, she has dressed brides across the region and beyond and made a name for herself as a formidable force in bridal fashion. Her floral patterns, use of gold thread, larger-than-life lehengas and ornate embellishments make her a maximalist like no other in her immediate periphery.

FAMILIAR CONNECTIONS

Growing up in the Hyderabad of the 90s and 2000s was like being a part of a large family where everyone knew everyone. This holds true for Anushree and Miheeka, as well, who have been part of the same circle of friends for a couple of decades now.