Quarona, Italy, site of the first Loro Piana mill, in 1924.
LORO PIANA IS ONE OF THE WORSTkept secrets in fashion. Riding high on the quiet-luxury trend, the brand, which this year celebrates 100 years in business, is reaching new audiences-and age groups-with its opulent-feeling but surprisingly subtle-looking clothing.
Here's another poorly kept secret: Quiet luxury is actually not a trend. It's a lifetime commitment. Kendall Roy may have amped up the fashion fan base for Loro Piana, but the brand has been making cool, calm, and impossibly expensive stuff for pretty much its entire existence.
この記事は Esquire US の Winter 2025 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Esquire US の Winter 2025 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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