![Digital DREAMSCAPES Digital DREAMSCAPES](https://cdn.magzter.com/Outlook/1703140134/articles/Kv9RggAth1703144994021/DIGITAL-DREAMSCAPES.jpg)
I'M standing near a gas station in the American countryside. Small triangular flags, hung from the - ceiling, flutter. The alphabet "E" in the glowing sign "Golden" flickers on the rooftop. The tube lights below it turn on and off. Across the highway, tall cacti dot the landscape. A mountain lounges afar, soaking the magic hour. It is serene, inviting, beautiful-and eternal.
Because this magic hour will remain forever. So will anything (and everything) else. I can shrink the mountain, brighten the sun, whip the wind. I can make the cacti eucalyptus, the golden sky blue, and the triangular flags rectangular. My fingers can tame time and modify nature. How? Two words: virtual production. Because I'm neither in America nor at a gas station. Heck, I'm not even outdoors. I'm in Annapurna Studios, Hyderabad, marvelling at a curved 60-by-20-feet LED wall.
Even though this technology hasn't dominated Indian cinema yet, it's become a potent force in Hollywood, marking such films and web series as The Mandalorian (2019), Avengers: Endgame (2019), The Fabelmans (2022), and many others. A study by Grand View Research, excerpted in Bloomberg in March 2023, estimates the global virtual production market swelling from $2.1 billion in 2023 to $6.78 billion by 2030. Grand View Research's October 2023 report stated that India's virtual production market will grow at 22%, reaching $507.1 million by 2030.
この記事は Outlook の January 01, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Outlook の January 01, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
![Layers Of Lear Layers Of Lear](https://reseuro.magzter.com/100x125/articles/241/1927469/GG1vuyCV91734076349724/LAYERS-OF-LEAR.jpg)
Layers Of Lear
Director Rajat Kapoor and actor Vinay Pathak's ode to Shakespeare is an experience to behold
![Loss and Longing Loss and Longing](https://reseuro.magzter.com/100x125/articles/241/1927469/tVUvrnQuq1734076210174/LOSS-AND-LONGING.jpg)
Loss and Longing
Memories can be painful, but they also make life more meaningful
![Suprabhatham Sub Judice Suprabhatham Sub Judice](https://reseuro.magzter.com/100x125/articles/241/1927469/Zhe7tSK-e1734075974472/SUPRABHATHAM-SUB-JUDICE.jpg)
Suprabhatham Sub Judice
M.S. Subbulakshmi decided the fate of her memorials a long time ago
![Fortress of Desire Fortress of Desire](https://reseuro.magzter.com/100x125/articles/241/1927469/cVrvduNnv1734075826650/FORTRESS-OF-DESIRE.jpg)
Fortress of Desire
A performance titled 'A Streetcart Named Desire', featuring Indian and international artists and performers, explored different desires through an unusual act on a full moon night at the Gwalior Fort
![Of Hope and Hopelessness Of Hope and Hopelessness](https://reseuro.magzter.com/100x125/articles/241/1927469/wY9wHYn9b1734075691899/OF-HOPE-AND-HOPELESSNESS.jpg)
Of Hope and Hopelessness
The body appears as light in Payal Kapadia's film
![Ruptured Lives Ruptured Lives](https://reseuro.magzter.com/100x125/articles/241/1927469/gtVzp1RzF1734075522061/RUPTURED-LIVES.jpg)
Ruptured Lives
A visit to Bangladesh in 2010 shaped the author's novel, a sensitively sketched tale of migrants' struggles
![The Big Book The Big Book](https://reseuro.magzter.com/100x125/articles/241/1927469/S3dH9s0_l1734075372462/THE-BIG-BOOK.jpg)
The Big Book
The Big Book of Odia Literature is a groundbreaking work that provides readers with a comprehensive introduction to the rich and varied literary traditions of Odisha
![How to Refuse the Generous Thief How to Refuse the Generous Thief](https://reseuro.magzter.com/100x125/articles/241/1927469/ry9kasZU51734075196272/HOW-TO-REFUSE-THE-GENEROUS-THIEF.jpg)
How to Refuse the Generous Thief
The poet uses all the available arsenal in English to write the most anti-colonial poetry
![The Freedom Compartment The Freedom Compartment](https://reseuro.magzter.com/100x125/articles/241/1927469/bVCI9UYQ61734074041916/THE-FREEDOM-COMPARTMENT.jpg)
The Freedom Compartment
#traindiaries is a photo journal shot in the ladies coaches of Mumbai locals. It explores how women engage and familiarise themselves with spaces by building relationships with complete strangers
![Love, Up in the Clouds Love, Up in the Clouds](https://reseuro.magzter.com/100x125/articles/241/1927469/yURYDYW1U1734073912695/LOVE-UP-IN-THE-CLOUDS.jpg)
Love, Up in the Clouds
Manikbabur Megh is an unusual love story about a man falling for a cloud. Amborish Roychoudhury discusses the process of Manikbabu's creation with actor Chandan Sen and director Abhinandan Banerjee